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  1. Conversion
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The Single Most Lucrative Form Of Content?

Hey! There’s a tragic, unnecessary mistake a lot of entrepreneurs and even large companies make in their marketing. It’s how they distribute their content efforts… and it’s all kinds of wrong. 🙂 Press play and watch as I give you the whole shpiel, and give you the better a
Written by Juho Tunkelo June 15, 2016June 15, 2016
  1. Copywriting

Is There Room For Optimism In Copywriting?

Hi there. I don’t know if you’ve noticed, but… Copywriters are a notoriously cranky bunch. Let’s say… Dan Kennedy, the master crouch who refuses to use a mobile phone. Drayton Bird, the scotch-drenched, snarling British master. Harlan Kilstein… oh, just google him
Written by Juho Tunkelo May 24, 2016May 24, 2016
  1. Copywriting

The Copyist Newsletter May 2016 Released!

Hey there. You thought it was gone for sure, didn’t you? I don’t blame you. 🙂 After all, I didn’t release a new issue in months. The reason will become apparent soon enough, for now go and enjoy this one! This one has both directly applicable copywriting tips, as well as invalu
Written by Juho Tunkelo May 4, 2016May 4, 2016
  1. Copywriting
  2. Internet Marketing
  3. Technology

Marketing Advice For Startups

There’s a critical mistake a LOT of startups make in their marketing. Here’s some better ideas… Need to move along fast in your marketing? Check out my current offerings.
Written by Juho Tunkelo April 15, 2016April 15, 2016
  1. Copywriting
  2. Internet Marketing

Reading Customer Reactions Correctly?

It’s an easy mistake to make. Hear a strange story of what happened to me at a gas station, that illustrates this phenomenon… Need to move along fast in your marketing? Check out my current offerings.
Written by Juho Tunkelo April 15, 2016April 15, 2016
  1. Copywriting
  2. Internet Marketing
  3. Success

CarCast: Attention Stopping Authority

A.k.a. the time I stopped a gaggle of 13-year old kids from removing each other’s heads from their respective sockets, in downtown Helsinki… Check out this bizarre story I was involved in just a couple of days ago… Want to add more authority to your marketing voice, to your pitches
Written by Juho Tunkelo April 3, 2016April 3, 2016
  1. Conversion
  2. Copywriting
  3. Internet Marketing

Three Goals Any New Site MUST Have

Hey! It happens just WAY too often… That a company creates a brand new web site, and when it’s all said and done… They realize they didn’t have any GOALS in mind that the site should serve! Watch this short video where I give you three goals ANY new site should ace, pretty mu
Written by Juho Tunkelo December 7, 2015December 7, 2015
  1. Copywriting

Get At Least Something Right

Marketing is a funny thing. A lot of people seem to think you have to get everything right for marketing to succeed. That it has to be Just SO. Hence the endless meetings and back & forth. But the truth is very different, when you judge it by actual results. You can get 2 out of
Written by Juho Tunkelo November 12, 2015November 12, 2015
  1. Copywriting

3 Ways You Can Make Anything Sell Better

Shot some quickie clips today amidst a shoot… enjoy! More to follow. Don’t forget to subscribe to my YouTube channel over here. Or even Vimeo if you prefer going there for your regular content…
Written by Juho Tunkelo October 28, 2015October 28, 2015
  1. Copywriting
  2. Success

Profitable Marketing For Non-Profits

Profits for a non-profit? HUH? Sounds like a complete paradox, right? Well no, not really. Because every time I work with a non-profit organization of some kind, to improve their marketing, I run into some of the strangest ideas about marketing. It’s completely understandable, and fixable too,
Written by Juho Tunkelo October 22, 2015October 22, 2015

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