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Why You Should Put Short Copy To The Test

I know. I’ve been preaching long copy for as long as I’ve been a copywriter. In fact, I continue to do so. There’s nothing quite like having the FULL effect of a well-flowing, mesmerizing sales pitch run before your eyes and take full effect. Whether that’s print, email, vide
Written by Juho Tunkelo July 28, 2013July 28, 2013

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