Copywriting The Three Beliefs You Need To Make A Sale Have you heard these statements before: “Sales is a transfer of belief” or… “Sales is a transfer of certainty” Well, the people saying that are… not wrong! But as a copywriter, I tend to look at it as a three-part deal. Press play to hear my take on this…Â Written by Juho Tunkelo May 31, 2018May 31, 2018
Copywriting Common Mistakes of The Rookie Copywriter Alright, alright. I’ve seen enough valiant attempts by newbie copywriters to make me both proud and cringe in (not-so) secret. 🙂 You see, it’s not always pretty when you’re still learning the ropes. It’s totally normal. In fact, it’s often STILL not pretty when you g Written by Juho Tunkelo December 4, 2014December 4, 2014
Copywriting Why Copywriting Still Matters I hear it from time to time. That copywriting doesn’t really matter anymore, that it’s an antiquated approach to marketing or something. That all you need these days is a Facebook account and a YouTube account, and you’re ready to go. Well, if that were true there wouldn’t re Written by Juho Tunkelo February 26, 2014February 26, 2014
Copywriting Why Facebook Is Blue (And A Tiny Bit Red) The following is an excerpt of a so-far unfinished book/report of mine called The Visuals of Sales. I may actually release it some time, but for now feast your eyes on this: Which Colors Matter In Getting A Sale Or A Conversion The proper use of color in copy is a really, really underrated art. Whe Written by Juho Tunkelo February 18, 2014February 18, 2014
Copywriting CopyCast #6: Sales Video That Works Howdy y’all! Yes, my return to podcasting is feeling a little bumpy and I apologize for the delays and frankly still not so polished output. Having said that, I thank you for the kind remarks I’ve had about the episodes so far, I’m glad it’s making sense for you and helping y Written by Juho Tunkelo August 5, 2010August 5, 2010
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