Copywriting CopyCast #7: Firing Bullets – Not Bullet Points Hey you! Here’s yet another episode of the CopyCast, picking up steam again. This one’s about one of my favorite subjects in all of copywriting: writing effective bullets. It doesn’t matter whether you’re doing a sales letter, newspaper copy, radio, tv… not to mention o Written by Juho Tunkelo August 7, 2010August 7, 2010
Copywriting Uncategorized CopyCast #5: What Really Matters In A Headline Hey! It’s that time again! As fate would have it, I had to take a slight break from my podcasting schedule and take care of myself. And my clients. Yeah, it happens. 🙂 But we’re back now, here’s episode number five: What Really Matters In A Headline Naturally, I had to blow that Written by Juho Tunkelo July 30, 2010July 30, 2010
Copywriting CopyCast #4: Making A Friend First Hey there, This is a logical follow-up to yesterday’s Full Moon Marketing episode. Once you know what’s going on in your prospect’s mind and you address it, what do you want to do next? Hint: it’s NOT about piling on as many bonuses as you physically can. 😉 Listen to today Written by Juho Tunkelo July 27, 2010July 27, 2010
Copywriting Uncategorized Daily CopyCast Begins! Hey there, loyal friend slash follower! There are two things people ask me on a regular basis: When are you going to start another podcast after you shut down Web 2.0 Marketing Live? Give me usable copywriting tips on how to do X, Y and Z… So to answer both questions, I’m starting a 30-d Written by Juho Tunkelo July 23, 2010July 23, 2010
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