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With A Great Brand, Do You Still Need Copywriting?

Hi there, I’ve had this discussion a few times lately, and I wanted to bring the results to you. “Do I Really Need Copywriting… When I Have Such A Great Brand?” I certainly understand where this comes from. When you have a great brand, you have demand, things are happening, b
Written by Juho Tunkelo April 8, 2015April 8, 2015
  1. Copywriting

Did Apple Just Fire Their Copywriter?

I just got done watching the new iPhone 4S videos, pieces of the keynote, and the inevitable ads and such coming out of yesterday’s Apple event. And boy, is the difference stark or what. I bet nobody expected such a difference, even with Jobs out of the picture. It almost seemed like they were
Written by Juho Tunkelo October 5, 2011October 5, 2011

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